A new book review of “HOW TO WOW: Proven Strategies for Selling Your [Brilliant] Self in Any Situation” by blogger Monte Washburn…
We turn this week to a small though powerful paperback by Frances Cole Jones that is heavily laden with recommendations and information elemental to everyone living in today’s fast paced world. Noting that every elevator ride, luncheon, BBQ party, church picnic or seemingly chance meeting can turn into an impromptu interview or sales exchange Frances Cole Jones communicates the delicate nuances of being able to react quickly and reap the potential rewards. You need to be “on” but just how “on” is critical.
Frances Cole Jones and Cole Media are the branding power behind many top names. She is the quiet behind-the-scenes entity that nurtures others so they may roar. Her presentation style is entertaining and easy to grasp and as sharable as it is useful. These are major approaches to brand posture and not mere tweaks. She will move you towards being your very best self and presenting that in a powerful way. Frances Cole Jones is “The Enhancer!” Pay attention.
